HP Ink Tank

HP is a technology company born out of the belief that companies should do more than just make a profit. They should make the world a better place.

With more than 80 years of actions to prove his intentions, he has the confidence to see a world in which innovation generates extraordinary contributions to humanity.

Challenge: produce 6 animated films explaining the features features of HP’s Ink Tank printer line.

Solution:In partnership with Fluido Filmes and Niche, Twitter’s agency, we received the scripts and worked on the creation of the storyboards, art direction and illustrations for the cards of the 6 animated films, presenting different features features of the Ink Tank printer line.

Client: HP Brazil
Agency: Niche (Twitter / Current X)
Creative Director: Rufus Studio
Art Direction and Illustration: Bruno Dias
Animation: Fluido Filmes
Year: 2018

Superior HP Quality

Two Years of Ink

Cartridge Free

Print High Volume

Spill Free

Smart App

Opening and closing cards

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