BRK brochure

BRK is one of the largest private sanitation companies in Brazil and its services benefit millions of people in all regions of the country. They believe in the innovative potential of public-private partnerships.

They operate in the management of water and sewage services, building sustainable development solutions and corporate management policies in line with their ESG purpose and commitment.

 

Challenge: Develop the illustrations for 10 educational leaflets for BRK Ambiental, with with the aim of providing useful illustrated infographics for its employees, as well as guidance on water tank cleaning, water and sewage connections, sewage treatment, among other relevant environmental impact and sanitation topics.

Solution: We were invited by OKE Studio, a São Paulo agency, to develop the brochure for BRK Ambiental. After a face-to-face briefing with the agency, we aligned some references with the project’s art director and developed a visual style that would work for both the isometric infographics and the illustrated brochure covers. The feedback, both from the agency and the client, was very positive after the leaflets were delivered and distributed. The job opened doors for us to develop more creative work with the agency on other client projects.

Client: BRK Ambiental
Agency: OKE Studio
Illustration Direction: Studio Rufus
Illustration: Bruno Dias and Guilherme Aranega
Art Direction: Eduardo Ribeiro
Production Coordinator: Fernanda Padrão
Year: 2017

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