Airbnb Tutorials

Airbnb was born in 2007, when two hosts welcomed three guests into their home in San Francisco. Today, the platform has 4 million hosts who have welcomed more than 1.5 billion guests in almost every country in the world. Every day, hosts offer unique accommodations and experiences that allow travelers to get to know other communities in a more authentic way.

Challenge: Develop 2 video tutorials for Airbnb’s “Policies and Best Practices” area.

Solution: Based on the film scripts provided by Raval, we developed the storyboards and illustrated cards for the animations “Income Tax” and“Responsible Hosting“, which are informative videos and provide guidelines for Airbnb hosts and customers.

Client: Airbnb
Film producer: Raval.cc
Creative Director: Rufus Studio
Illustration: Bruno Dias
Motion and Animation: Fluido Filmes
Year: 2021

As an initial step, we created different character concepts. Once one of the options has been approved, we use the same style for the other characters and scenes.

First version of the scenario

Style development for the characters in the animation

Assets of the main character

Income tax

Illustrated cards

Responsible Hosting

Illustrated cards

 

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